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Specification:
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AQA
3.2.2 Understanding management decision making
3.7.4 Analysing the external environment to assess opportunities and threats: political and legal change
3.8.1 Strategic direction: choosing which markets to compete in and what products to offer
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Edexcel
3.1.2 Theories of corporate strategy
3.1.4 Impact of external influences
3.4.4 Business ethics
Click to read the article below and then answer the questions:
Woman sues Netflix for $170mn over ‘Baby Reindeer’ link
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Define a market niche
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Do you think Netflix took ethics into account when making its decision to air Baby Reindeer?
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Where would you place the Baby Reindeer ‘product’ on Porter’s strategic matrix?
Extended research
Investigate Netflix’s new venture ‘Netflix House’ and do you think this will work?
Tim Punter, Moulsham High School